After 50 years, a strong identity had been diluted by inconsistency.  We were tasked with cleaning it up, and giving the organization some clear direction on how to maintain existing identity components, as well as some newly created ones.

During this well-rounded and in-depth project, we consulted with the client and produced work in such areas as: Logo, Typeface, Colour, Artwork, Stationery, Brochures, Forms, Collateral, Newsletters, Social Media Accounts, and Publications.

Client: ASET
Began: 2013 
Duration: 9 months